Think deep about data

You can go deep without cutting deep

When it comes to data, any business that holds sensitive information could do well to heed the advice of CEO Robert Frohwein who says, "You can go deep without cutting deep", (Lettuce have Kabbage).

In this edition of Online Banking Review, we explore some of the organisations diving deep into the data pools available online. From banks looking to deliver customer data in a more useful format (The PFM push), to Google coming under scrutiny for what it is doing with the information it collects (Googley eyes), the time has come for a data rethink.

The companies that succeed in the future are likely to be those that capture critical data and replay it to customers in a useful but sensitive way. Finding this delicate balance could be tough, but it's something start-ups Mint (The PFM push), Kabbage, WePay (We came, WePay, we conquered), and Billeo (High ho the Billeo) are all banking on to make a difference to their users and ultimately their bottom line...

June July 2010

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FEATURE STORIES

STRATEGY

Lettuce have Kabbage
A US online business lending organisation has sprouted that CEO Robert Frohwein hopes will be no small potatoes
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BEST PRACTICE

The PFM push
Australian banks are learning to engage with their customers through online personal financial management tools
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SECURITY

Phishing free for all
Australian banks are making life too easy for phishing fraudsters
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PAYMENTS

We came, WePay, we conquered
Whether you're a club, association, or bunch of strudents, making group payments is about to become a cinch says WePay
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MARKETING

Know your customer well
Wells Fargo has 17.2 million active online customers that it knows intimately, which is the secret to its astounding online success
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IN EVERY ISSUE

Strategy
Strategy is essential. But if your organisation doesn’t have the right technology and marketing, then that strategy can unravel.
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Security
Increasingly, the number one challenge for online banking professionals is security. Do customers feel safe conducting online financial transactions?
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Marketing
Successful online marketing is eight parts strategy and two parts implementation and tactics.
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Technology
Just as quickly as new technology appears, new issues – like integration, security and fraud – come to the fore.
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Payments
The Asia Pacific region is on the cusp of a major revolution in payments
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